How Coaching Leaders Japan increased leads from AI Search within 3 months
Coaching Leaders Japan uses HeyAmos to see how its services appear in AI search. Over the past three months, it has seen an increase in direct inquiries from target leads.
Customer: Coaching Leaders Japan, a bilingual leadership development and executive coaching firm.
Stakeholder: Rina Sakuraba, CEO
Focus: Japan and international markets
The starting point
Coaching Leaders Japan works with foreign-affiliated companies in Japan and Japanese companies expanding across APAC and Europe.
The firm has offices in Tokyo and the Netherlands. Its work covers cross-cultural leadership, organisational transformation, and executive and group coaching.
The challenge
Companies looking for coaching and leadership support in Japan often need a partner that can work in both Japanese and English. AI search has become one way those buyers identify potential partners.
"Since our stakeholders often look for bilingual (Japanese/English) services to support their Japan office teams, they rely heavily on AI search to identify potential external partners."
For Coaching Leaders Japan, this made it important to understand what appeared when potential clients searched for its services.
The approach
HeyAmos gave the team a clearer view across the service categories it works in and the markets it serves.
"HeyAmos provided us with more visibility into what is appearing in AI search results for coaching, leadership development, and organizational development services both within and outside of Japan."
The team can review AI-generated summaries, see which sources appear in the results, and work from the recommendations provided.
"We are very satisfied with the straightforward AI-generated summaries, citation visibility, and actionable recommendations."
The result: an increase in direct inquiries
Alongside this clearer view of its AI search presence, Coaching Leaders Japan has seen an increase in interest from the companies it wants to reach.
"Over the past three months, we have seen an increase in direct inquiries from target leads."
"Over the past three months, we have seen an increase in direct inquiries from target leads."
— Rina Sakuraba, CEO, Coaching Leaders Japan